JUUN.J Unveils FW26 “NEWSTALGIA” Campaign Starring Ahn Hyo-Seop

South Korean luxury house JUUN.J (under Samsung C&T Fashion Group) has officially released its Fall/Winter 2026 campaign starring global brand ambassador and actor Ahn Hyo-seop. Centered on the concept of “NEWSTALGIA”—a synthesis of “New” and “Nostalgia”—the collection explores the dialogue between classical formalwear, exaggerated proportions, and futuristic street tailoring.

Originally debuted during Paris Fashion Week, the campaign showcases Ahn in broad-shouldered navy wool tuxedo jackets paired with pinstripe coats, three-dimensional origami-structured denim, and all-black leather outerwear. Textured boucle wool, microfiber suede, and the label’s signature chunky-soled ARC sneakers complete the lineup. By reinterpreting traditional menswear dress codes through sculptural silhouettes and material contrasts, JUUN.J reinforces its position at the forefront of contemporary Asian high fashion.

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