McDonald’s Korea and G-Dragon’s Peaceminusone Drop Limited-Edition Vintage Capsule

McDonald’s Korea has turned its latest campaign with K-pop icon and fashion mogul G-Dragon into an exclusive streetwear drop, teaming up with his fashion brand Peaceminusone.

Rolled out nationwide across South Korea as part of a 13-market Asia-wide campaign, the limited-edition retro capsule is available for purchase directly at restaurant counters when ordering a burger meal set, with a strict limit of one item per customer.

The three-piece vintage collection includes:

• 1980s Vintage Uniform Cap: A recreation of the 1980s U.S. McDonald’s crew hat worn by G-Dragon in his “Too Bad” music video, combining retro Golden Arches with the Peaceminusone logo.
• Lightweight Shoulder Bag: A sleek streetwear tote fusing McDonald’s signature branding with Peaceminusone’s minimalist aesthetic.
• Enamel Pin Set: A collectible set of three pins featuring a “McD” heart logo, a daisy flower pin centered around a sesame bun motif, and a French fries pin accented with Peaceminusone’s signature stroke.

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